Octopus AIM VCTs portfolio company story: Sosandar
A British fashion brand for style conscious women.
The Sosandar story
Sosandar is one of the fastest growing retailers in the UK, focused on underserved segment of the women’s fashion market for ages 35-64.1
Sosandar was launched with a clear vision: to become a global one-stop online destination for fashion forward women. To create clothing that makes all women feel good. The brand began as an online offering through its own branded website as well through retail and wholesale partners, this remains a core part of the business. This year the business made the exciting step of signing leases for its first three stores, two of which we expect to open this year.
The company continues to demonstrate the value of the brand they have built, and we look forward to seeing the progress that can be made following the expected store openings which we hope will be a catalyst for profitable growth.
First investment
July 2019
Sector
General retailers
Based in
Wilmslow, England
What our fund managers say
“Sosandar is successful start-up story. We believe it has the potential to achieve its long-term objective of becoming one of the UK’s leading womenswear brands over the next few years.”
– Freda Isingoma, Lead Fund manager
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1 Full year results and trading update, Sosander, 17 July 2024