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Apollo VCT portfolio company story: Sova

Helps companies improve transparency and diversity in their hiring processes.

What Sova does

Sova is a human resources technology (HRTech) company designed to manage the assessment of candidates for large organisations, helping them improve transparency and diversity. By combining psychometric science and a compelling digital experience, Sova helps companies more accurately identify top talent and create personalised candidate experiences. This enables organisations to increase the efficiency of the entire hiring journey.

Alan Bourne – CEO & Founder, Sova

Why we like it

We think it’s a really exciting time to be investing in this space. The traditional methods for recruitment have fundamentally changed in recent years and have been accelerated by the ongoing pandemic. Hiring and onboarding are now regularly conducted remotely and companies are beginning to consider alternative ways of assessing their candidates beyond the traditional interview. In addition, HRTech solutions like Sova are becoming increasingly important in helping companies improve the way they go about diversity, inclusion and wellbeing, an area that is of particular importance to Octopus.

First investment date

August 2019

What our fund managers say

Richard Court - Head of Development Capital - Octopus Investments

“Sova’s platform is extremely well positioned to help companies rapidly adjust their approach to hiring in a virtual working environment. The leadership team has an impressive track record with deep industry experience and they have developed the right product for businesses to deliver this change. Their values are strongly aligned to Octopus with their focus on diversity. We are excited to be supporting Sova in its commitment to help customers build fairer, more robust talent assessment processes from a diversity and inclusion standpoint.”

– Richard Court, Fund Manager, Octopus Apollo VCT

Key risks to remember

Please remember that the value of an investment in Octopus Apollo VCT, and any income from it, can fall as well as rise. Investors may not get back the full amount they invest.

Tax treatment depends on individual circumstances and may change in the future. Tax reliefs depend on the VCT maintaining its qualifying status.

VCT shares could fall or rise in value more than shares listed on the main market of the London Stock Exchange. They may also be harder to sell.

Investors should only subscribe for shares on the basis of information contained in the prospectus and Key Information Document (KID), available on the Apollo VCT product page.

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